My book Craft Weed: Family Farming and the Future of the Marijuana Industry comes out in a couple weeks. I’m thrilled to see K. Astre of Cannabis Now provide an early review of the book. See the full review here. An excerpt is provided below:
Stoa weighs a lot of factors in making a case for craft weed as an industry staple. For example, he considers whether or not a high maintenance plant like cannabis is fit for commercial growth and if corporations would be able to keep up with the demand for a variety of strains and resist commoditizing marijuana like wheat, soy or rice. The book beckons consumers to consider how a move toward commercial cannabis would not only influence their access to the seemingly endless amount of strains and products they have grown accustomed to, but also how it would impact the quality and efficacy of what they are consuming.
With 10 chapters and just under 200 pages of content (minus notes and an index), “Craft Weed” is a good read for people who are interested in going beyond the surface of business and learning about some of the other pieces that impact the vulnerable cannabis market. It’s a look at cannabis agriculture from all angles, with a little something for people with different interests in the topic. Some readers will appreciate the chapter on cannabis and its environmental impact, others may be fascinated about genetics and some will be drawn to stories and anecdotes from old-timers with decades of experience in the industry. For example, the book includes an interview with 65-year-old Elaine, who questions whether she can still survive in the new market after selling some of her harvest for record-low prices, and an interview with Sunflower, a seasoned grower who started her career working on guerilla grows and weathered multiple raids, but is now considering going legal.
The clear message throughout the book is that cannabis should not only be cultivated with the care, consideration and agricultural skill that it deserves, but also that the families who have dedicated their lives to farming quality cannabis and growers that maintain sustainable farming practices should be the ones growing it, not corporations looking to get rich. Stoa believes that marijuana legalization has the potential to revitalize the American family farm and rural economies nationwide and “can’t think of a more responsible approach to marijuana agriculture than a vigorous and cooperative community of family farms, supplying consumers with sustainable, high-quality marijuana, right here in the USA.”